Female media representative on a UAE football pitch during a stadium press day

Women in Sport · UAE & GCC

Women in Sport Strategy and Leadership

Strategy, participation and leadership programmes helping organisations expand opportunities for women and girls in sport.

Introduction

SLT Sports supports organisations seeking to increase female participation, strengthen leadership pathways and improve the experience of women and girls in sport — through professional consultancy work, not generic advocacy.

Service Pillars

Four Areas of Focus

Engagements typically address one or more of the four pillars below, scoped to the organisation.

  1. 01

    Participation & Access

    Women's participation strategies, community engagement and inclusive programme design that broaden access to sport.

  2. 02

    Athlete Pathways

    Female athlete development, transition support and progression opportunities across school, club and high-performance environments.

  3. 03

    Leadership & Representation

    Leadership-development programmes, representation initiatives and structured mentoring for women in sport.

  4. 04

    Culture & Capability

    Organisational reviews, workshops, speaking and internal programme development to embed sustainable change.

Programme Examples

What an Engagement Can Look Like

A representative range of programme types previously delivered or scoped in this space.

SLT-branded illustration of women and girls of multiple ages active together along a rising participation pathway

Participation Strategy

Multi-year strategies that grow female participation across sports and life stages.

SLT-branded illustration of a women's leadership cohort in a modern boardroom with a UAE skyline

Leadership Programme

Structured cohort programmes preparing women for governance and executive roles in sport.

SLT-branded illustration of a senior female mentor in conversation with a younger female athlete

Mentoring Initiative

Bespoke mentoring frameworks pairing experienced leaders with emerging women in sport.

SLT-branded illustration of female athletes ascending pathway steps from grassroots to high performance

Athlete Pathway Review

Independent reviews of how female athletes progress from grassroots to performance.

SLT-branded illustration of a coaching workshop with a female facilitator and seated cohort

Workshop Series

Practical workshops for federations, clubs and schools on inclusive coaching and culture.

SLT-branded illustration of inclusive community sport for women and girls on a UAE corniche at sunrise

Community Engagement

Local engagement programmes designed to bring more women and girls into regular activity.

Dr Sarra Lajnef-Taylor delivering a keynote address with a handheld microphone

Founder Insight

Sustainable progress for women in sport comes from structured strategy and committed leadership — not from headline events alone.

Dr Sarra Lajnef-Taylor, OLY — Founder & CEO, SLT Sports
Dr Sarra Lajnef-Taylor speaking at a sports leadership session

Founder Authority

Lived Leadership, Athlete Commissions & International Speaking

Dr Sarra Lajnef-Taylor brings extensive experience in women's sports leadership, including contributions to athlete commissions, leadership programmes and international speaking on women in sport.

This service combines that lived experience with structured consultancy method to help organisations achieve measurable change.

  • Athlete Commissions

    Active contribution at international level.

  • Leadership Programmes

    Cohort design and delivery experience.

  • International Speaking

    Keynotes and panels on women in sport.

  • Elite Athlete Experience

    First-hand competition at the highest level.

Frequently Asked Questions

Questions We Are Often Asked

Quick answers to the questions clients ask most when scoping this service.

What does the Women in Sport consultancy cover?+
Strategy, participation programmes, leadership development and visibility initiatives that expand opportunities for women and girls across the sporting ecosystem.
Who do you typically work with?+
Governments, federations, schools, corporates and event organisers committed to growing women's participation, leadership and high-performance pathways.
Can you support women-in-sport leadership programmes?+
Yes. We design and deliver leadership and mentoring programmes for women coaches, administrators and emerging sports executives.
Do you support participation campaigns and events?+
Yes. We design participation campaigns, women-only events and inclusive event formats that remove barriers and grow sustainable engagement.
What experience underpins this practice?+
The practice is led by Dr Sarra Lajnef-Taylor, OLY — an Olympian, multiple Masters World Champion and recognised voice for women's leadership and participation in sport.

Discuss an Initiative

Discuss a Women in Sport Initiative

Share your organisation's objectives and current context. We will respond with a focused proposal.